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Retention Manager

Company: VirtualVocations
Location: Manassas
Posted on: April 3, 2025

Job Description:

A company is looking for a Retention Manager to develop and implement strategies for player retention and engagement.
Key Responsibilities

Develop data-driven retention strategies and analyze player behavior to personalize offers
Design automated retention campaigns and optimize loyalty programs for long-term player engagement
Track retention KPIs and present insights to the leadership team using analytics tools

Required Qualifications

5+ years of experience in player retention and lifecycle marketing
Deep understanding of CRM & Marketing Automation tools
Proficiency with Google Analytics, Power BI, Mixpanel, and Amplitude
Experience in designing and managing loyalty programs and promotions
Experience in the iGaming or fintech gaming industries

Keywords: VirtualVocations, Dale City , Retention Manager, Executive , Manassas, Virginia

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